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Help close the reading gap – volunteer toolkit

Your voice matters! Use these ready-made graphics, messages, and resources to raise awareness of the UKs literacy gap and help more children get the reading support they need.

How it works (3 simple steps)

This toolkit is built to help volunteers and supporters amplify our campaign online and offline with minimal effort. Whether you’re active on social media, emailing contacts, or engaging your local community – everything here is ready to use.

  1. Choose a toolkit item below — graphic, caption or poster.
  2. Post, print or share it in your networks.
  3. Tag Bookmark & use #CloseTheGap so we can amplify your impact.

It takes just a few minutes, and every share helps more people learn about the literacy challenge and volunteer opportunities.


📲 Share these social media graphics

Graphics for Instagram, Facebook, LinkedIn, X

Pair with ready-to-use captions to save time.


Social and email captions: ready to use messages

Save time — copy and paste these into your posts:

  • I’m supporting Close the Gap with @BookmarkReading! Join me in raising awareness about the reading gap & volunteer opportunities. #CloseTheGap”
  • Help every child love reading. Share this to raise awareness & support Bookmark’s mission. #CloseTheGap”

Ready-to-use social captions

View more, and copy and paste these ready-to-use social media captions.

Download

pdf 177.465 KB

Don’t forget to tag us on Facebook, Instagram, LinkedIn, or X and use #CloseTheGap so we can share your impact!


📧 Email Headers and signatures – spread the word every day

Add the campaign to your email signature so every email you send becomes a chance to raise awareness.

  1. Choose a signature graphic below - simply right-click and save the banner.
  2. Open your email settings in Gmail/Outlook.
  3. Insert the image into your signature and save.

🖨️ Posters and flyers (offline sharing)

Bring the campaign offline. Ideal for schools, libraries, cafés and community spaces – print and display to spark conversations where people actually live and work.


You’re part of something bigger

Supporters nationwide are sharing these resources to help close the literacy gap.
When you tag @BookmarkReading or use #CloseTheGap, we may reshared your post!

  • A volunteer stands among seated attendees during a panel event, holding a microphone and speaking while the audience listens, in a bright conference venue with tall windows, marble columns, and presentation screens in the background.
  • A volunteer stands at a Bookmark Reading Charity stall, smiling and holding a children’s book, with charity signage behind them that reads “We want every child to read.”  Mind the Gap volunteer activation at King’s Cross London

Join in on the conversation

Continue the Mind the Gap conversation in The Reading Room, our welcoming online community for volunteers. It’s a space to share thoughts, ask questions, and connect with others who care about closing the reading gap.

If you’re a volunteer and would like to join The Reading Room, let us know and we’ll send you a link!

  • Screenshot of a LinkedIn post launching Mind the Gap during #NationalYearOfReading2026. The post highlights the impact of the literacy gap on children and features a poll measuring readers’ understanding of the issue, with four options and visible percentage results.
  • Screenshot of a LinkedIn post announcing the launch of Mind the Gap for #NationalYearOfReading2026. The post explains the literacy gap and includes a poll asking, “How much do you know about the literacy gap?” with response options ranging from no understanding to excellent understanding, each showing percentage results.

📬 Stay connected

Not ready to post yet? Stay inspired and find more ways to support childhood literacy:

Learn more about the literacy gap in our blogs or subscribe to our newsletter below.

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